The iPad Dominates Holiday Shopping Web Traffic
Like this data update from Business Insider Chart of the Day. IBM released its Thanksgiving and Black Friday report on mobile shopping – the iPad completely dominates category sales.
The iPad represented 88.3 percent of all tablet shopping on Black Friday and Thanksgiving. Kindle sales were just 2.4% and Nook sales registered 3.1%. The “haol” effect continues.
IBM’s data comes from tracking online retailers with its Digital Analytics Benchmark product. These stats come from tracking, apparel, department stores, health and beauty, and home good, says IBM. JKA
Don’t forget the Apple Case Study from the iPod to the iPad. updated 2012.
